westCoast studio
Strategic Programs
Innovation,
forward looking
Scale
Fully experienced parties only
Consumer facing, ‘4-dimensional’, as it were, game-winning programs that endure – hard-wired, interfaced – not fads, interacting with real world assets c/with positive feedback loops.
40+ years experience on the ground, internalizing multiple customer facing endeavors with medium scale staff experience
Market Planning – where you can be now and for the next 10 years
Internally self-financed deals
Aided and abetted by:
Peter Drucker – Management by Objectives – our version
Distilling a long-term winning edge
Objective – a complex of elements in the marketplace going forward – category re-identification, category dominance, moat
Plan – winning formulas c/w moats
Method – address execution, people, management material
Measurement – what and how to measure
Growth – levels I, II, III
Scale
big – $2.0 B – $20 B
vbig – $20 B – $100 B
vvbig – $100 B +
small – $1.0 B – $2 B
small – singular points of interest. !$100mm value
Programs referenced below yet to be engaged
Consumer facing
random order
Market Planning – we will share our market planning principal with you.
Water – Consumer facing, recurring, compelling – vvbig
Video games, self-defining – vbig
Specialty website for business – vvbig
New ‘Harry Potter’, structural inc merchandise – vvvbig
Heart Fund – quick niche beginning, grows to vbig
Ancillary
Whole Foods – reorg – dominant positioning – vvbig Revenue +25% Free cash Flow +100%
Fitness /health dimensional formula – structural, proprietary method
Fox Broadcast Corporation – capture and own the most topical word of our times secondly – reorient; broaden, deepen – also, as it turns out, with a single word – big bang from there
Holt’s – change, reorient, add dimension
Strategic Food and Bev
Gin, complex, moat – big
Birra – big
Cdn champion beer – big
Cdn stylized whiskey – s, winner
Vodka – ‘Belvedere’ – any premium brand – big
Johnny Walker – orient and reorient – revenue +25%, free cash flow +100%
protein – big
‘crude oil’ – small but big
new coffee – vvbig
water /veggies – large scale, .gov w/ outfrastructure (sic)
“If you drive your car through the rear-view mirror it will crash” — GY
Edmonton – vbig
Philadelphia – singular identity
Cincinnati – long term identity
Community League – overarching non-political political – vbig
Education system – exponential complexities
veggies /water – reprise
Blackberry – 25% of the market – vv
‘belts’ – big
art, antiques – sf
RE – Olympic level ROIC, RORC, ROTC
Polo Club vvbig
Urban complex Club living – big
office x XY vbig
medical x 4-6 big
single lot – vbig
“Vanc” waterfront big
Fashion center vvbig
Specialized – specific glamour element – vvbig
Sears had it all for that long moment. The department store given to Walmart, the catalogue to Amazon.
Housing, w/Xium Capital Strategies – N.A. reach
Lance – stylized, topical, vvv
ericaa – upscale econo, big
‘downsizing – specific program vvv
transportation factor vv
rental – x 4 vvv
‘Hollywood” v
“The greatest challenge to any thinker is stating the problem in a way that will allow a solution” — Bertrand Russell
Resto – all vbig – reinforcing complex revenue
small x 4 – each vbig – small window startup – small cash. $1B+ each
Hornby model –
bake theory – vvbig
burger – thoroughly dimensional
big 4 food group regional – ave
DQ – moat, sales 25+%, FCF +100%
Red Lobster – I can save Red Lobster – do I want to save Red Lobster?
Panera – small point leads to big – revenue streams
Vegetarian –
Coffee shops seriously involved programs
Pizza – yes, there is big room to innovate, room to dominate
J P Morgan Chase – dominant to the future dimension
Autos – correct analysis but complex. However, is the future
Others surely have considered pretty well every dimension (do they actually see?) – can only go in this direction
Dogs bark because they think you are going to steal their food. VPs similar. Most have arrived at the finish line – title, salary, group bonus, holidays, perks, a little status. Our work is already done – not easy getting past, around, through this layer to talk real ROIC, RORC, ROTC, c/w real customer interface. Are you at the starting line or the finish line? We are starting…”
Sporting game theory
– Hockey – 2 guys understand
– Chess, teaching – one GM knows
– how to hit a big league baseball – different metrics
– how to hit a golf ball – what they don’t tell you
– soccer teaching very young players
– soccer, shootout
New golf equipment – big, for golf
Singular identity Golf Course – big – real sense of excitement, worldwide talking points, dimension
Interest rate theory – correct alternative, money basis theory
MMT – redone – a short paper
T h i n k i n g R e q u i r e d
Committees are not the easiest thing to deal with as there are always people on them happy to advance their cause at the expense of someone else, grab a promotion and arrive at the finish line – where we are just at the starting line. Those people were at the finish line before the meeting started – already finished before getting out of the gate.
Do with love of truth and humanity, as opposed to self-love. Love yourself, careful not to fall in love with yourself.
Fees
$0 if you don’t utilize the program
$0, also, if you do, as it were. Pay out a portion of the win – some cash + PIK, options
Communication via Schrodinger’s cat. Your lawyer, our lawyer, + lawyer in the middle
Drop us a line
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